About Us

Herdwatch,
The story so far…

From concept to changing farmers’ lives

ROSCREA, CO. TIPPERARY

The Herdwatch journey

The Herdwatch journey started in Roscrea, Co. Tipperary, Ireland in 2011 with a ‘eureka’ moment, by co-founder Fabien Peyaud. His initial research, backed by FRS Farm Relief Services and CEO Peter Byrne, showed that over 90% of cattle farmers did not use any form of herd management software. “Urban myths” would have us believe that farmers just don’t like technology or are unable to use it. Fabien did not believe this, and the rest is history…

Early 2011
icon-idea - light bulb
Early 2011

The idea is born

Research begins on why 90% of farmers did not use any form of farm software. The answer to that question formed the building blocks of Herdwatch, which Fabien designs and develops over the following 2 years.

February 2014
February 2014

Version 1 released

Herdwatch version 1 is released to the Irish market. It is the first truly mobile farm management app that allows farmers to record their compliance requirements on the spot. The app is cloud-based and also works fully offline, making a truly valuable farm tool.

September 2015
September 2015

Version 3 and our first 1,000 farmers

Herdwatch version 3 is released just before the 2015 NPA Ploughing Championships. The app is launched with a whole new look and feel, making it even easier to use. In the same month we also reach our first 1,000 farmers.

April 2016
April 2016

3,000 farmers give Herdwatch the thumbs up

We had a crazy few months from September 2015 to April 2016, with 2,000 more farmers saying goodbye to their farm paperwork and signing up to the Herdwatch app.

November 2016
November 2016

Entering the UK market

Herdwatch UK version 1.0 goes live in November 2016. The app is tailored to the UK market requirements but it brought the simplicity, mobility and value for money that earned it so much traction in the Irish market.

February 2019
February 2019

10,000 farms managed with our App

Herdwatch is the No. 1 farm management app in Ireland, and ready to take on the world.

February 2020
February 2020

1,000,000 calves registered in Herdwatch

1,000,000 calves registered in Herdwatch

June 2020
June 2020

Herdwatch NextGen is launched

Herdwatch NextGen goes live in June 2020. With almost 10 years of Herdwatch learnings and experience rolled into one app, 2 years of R&D & €1m investment the Next Gen app is “Leaner, Meaner, Faster”

March 2022
March 2022

Flockwatch is launched, our dedicated sheep app

Flockwatch, launched in 2022, is going to do the same thing for sheep farmers by allowing them to track flock performance and health individually or in groups in one simple to use app.

June 2023
June 2023

Farmplan partnership & Kingswood acquisition

Herdwatch partner with Farmplan in the UK to acquire their livestock software customers along with the acquisition of farm software business Kingswood Computing in Ireland.

June 2023
June 2023

Herdwatch goes global!

Herdwatch went global with their Cattle & Dairy and Sheep & Goats solutions which have already being used in 110 countries including the US; Canada; South Africa; Australia; New Zealand; India; Pakistan; and Ukraine.

September 2023
September 2023

Herdwatch launches Grass & Crops

Grass & Crops is launched to help farmers maintain digital field records, help with grass planning and crop management in the UK & Ireland (Global version to follow in November 2023).

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